by Joan Lukas
Just in time for back-to-school shopping, a new Gordmans will open on July 17 in Wyoming at Wilsontown Center, 4910 Wilson Ave. SW. Store representatives say guests can expect a extensive selection of today’s latest brands, fashions and styles in apparel and home décor, big savings of up to 60% off department store prices and specialty store prices, and outstanding guest service. The 50,000-square-foot Gordmans will open this Thursday at 9 a.m.
“We are excited to extend the Gordmans’ experience in Wyoming,” says Store Manager Nicole Trier. “Guests will enjoy a well-organized store, and the introduction of phenomenal Misses’ Contemporary apparel new to Gordmans — modern styles and fits from some of the most popular name brands at prices shoppers will love. We look forward to welcoming Wyoming and Grand Rapids shoppers and delighting them with something unexpected!”
The new store’s Grand Opening festivities will take place July 25-27. Guests will enjoy exciting surprise giveaways throughout the weekend, special buys on name brand merchandise chosen exclusively for the grand opening celebration, mystery discount cards, and drawings for gift cards worth $25, $50 and $100. Gordmans guests also will discover that Gordmans is an easy-to-shop store that features Gordmans Giggles children’s theater and Gordmans Grandstand, a sports-themed television viewing area.
Grand Opening activities begin Friday, July 25 with a 9 a.m. ribbon cutting ceremony. Trier will present a check for $2,500 to Grandville Public Schools to launch the retailer’s Partners in Education fundraising events. Partners in Education is a program through which businesses make additional educational resources available to local public school systems. Gordmans’ guests may join in by purchasing “helping hands” for $1 each. Every dollar raised will directly benefit Grandville Public Schools. Since its involvement with Partners in Education, which began in 2000, Gordmans has contributed more than $1 million to public school systems in markets where Gordmans has stores. The new Gordmans store has selected Grand View Elementary School as its partner school.
Gordmans will open another Michigan store the same day at Saginaw Square Shopping Center, on Bay Road in Saginaw, Mich. In addition to these new Michigan locations, Gordmans also operates a store in Muskegon at Lakeshore Marketplace.
Gordmans is among the fastest expanding retailers in the country, operating 97 stores in 57 markets and 20 states. Including the Wyoming and Saginaw stores, the retailer will open seven stores in 2014 totaling approximately 350,000 square feet in new and existing markets. The company added nine stores in 2012 and 10 stores in 2013, increasing its store base by almost 40% since 2010.